RedDot Award Prize to Scm Group and NiEW

5 M11 2019

An acclaimed recognition for the industry and Italian design: the Scm Group and NiEW “Maestro Active” human-machine interface is the winner of the RedDot Award in the Brands&Communication Design 2019 category. This prestigious global competition is now in its 65th edition, and the jury recognised the high level of design, innovation and creativity behind this "made in Italy" product choosing it among more than 8,000 international projects entered into the different categories.

“Maestro Active”, which had already achieved important recognition in February 2019 for the worldwide industry and design, with a special mention at the German Design Award, is a single interface across all the Scm Group technologies. It is in line with the most innovative demands of contemporary IT design and meets user experience needs of our client companies, operating throughout the world in various market sectors, including the furniture, construction, automotive, aerospace, nautical and plastic processing industries.

The Red Dot Awards 2019 ceremony was held on the 1st November during a gala evening at the Konzerthaus in Berlin with an audience of around 1,400 international guests. The Innovation Director Federico Ratti and the Software Design Manager Massimiliano Olivieri received the award for Scm Group.